Posts by John Tornow

How I test my newsletter email design and functionality within Ruby on Rails. I have three different techniques for various use cases.

Serialized column attributes in Rails are an excellent way to add extra functionality to a model backed by a simple string value.

An approach for customer-facing unique identifiers instead of primary keys in public routes.

Part 1 of a series on how to build a simple system for capturing and reporting on email message delivery analytics.

A start of a new blog. But why, and why now?